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FREIXENET –
DER ANFANG DER
LEIDENSCHAFT.

FREIXENET x AIMAQ VON LOBENSTEIN

Freixenet – The Essence of Passion that moved Germany.

For more than eight years, “The Beginning of Passion” captivated German television audiences - an iconic commercial that celebrated pure sensuality, elegance and the magic of cava. With a mesmerizing storyline, breathtaking images and a fascinating cast, it became a timeless masterpiece that perfectly captured the essence of Freixenet.

Freixenet's journey began in 1861 and evolved into one of the world's leading cava brands – synonymous with premium quality, tradition and Spanish joie de vivre. This commercial embodies all of this, immersing viewers in a world of deep emotion, enjoyment and unforgettable moments.

A visionary campaign that redefines the passion for Cava.

Media mix across TVC, OOH, Print, Cinema and Online.






Let’s do great work together ©Andy Tran Creative Studio
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